The Kreyon White Paper is now avalaible! Download and read it to learn more about Kreyon's activities. The Kreyon project addresses the dynamics of novelties - a fundamental factor in the evolution of human societies, biological systems and technology - with the aim to unfold and quantify the underlying mechanisms through which creativity emerges and innovations diuse, compete and stabilize. The project is timely due to the availability of extensive longitudinal records of human, social and technological evolution. Kreyon will exploit the unique opportunity oered by the combination of ICT tools for social computation with powerful analytical and modeling tools, by blending, in a unitary interdisciplinary eort, three main activities: web-based experiments, data science and theoretical modeling.